The MMK
Customer Experience Playbook
Your go-to source for insights and learnings into experience design and the customer journey.
Experience Design: Customer Experience Explained
Crafting Exceptional Customer Experiences: The Power of Experience Design
The Latest
Understanding User Experience (UX): A Guide to Enhancing Customer Experience
Learn about the importance of user experience (UX) design, key elements of good UX, and the UX design process for creating successful digital products.
Archetype Creation: Crafting the Ultimate Customer Profile
Discover the power of customer archetypes in understanding your target audience and crafting personalized marketing strategies.
Navigating the Customer Journey: A Comprehensive Guide
Guide to crafting exceptional customer journeys, using technology to personalize experiences and boost loyalty, with real-world success stories.
The Importance and Benefits of Customer Journey Mapping
Explore the power of customer journey mapping and how it improves the customer experience for businesses.
Experience Design and Customer Journey Mapping for Small Business Marketing
Learn how experience design and customer journey mapping can improve small business marketing.